Press Release// New York · September 17, 2026

Hologram Media Network Names Jay Wolff Chief Growth Officer as Company Enters Next Phase of Expansion

Veteran digital media executive joins HMN to accelerate growth as video, experiential and digital out-of-home media converge, creating a new category of holographic media

NEW YORK — September 17, 2026 — Hologram Media Network (HMN), the only national spatial advertising network bringing interactive 3D and immersive video experiences into real-world environments, today announced the appointment of Jay Wolff as Chief Growth Officer, marking the next phase of the company's expansion across advertising, entertainment and experiential media.

Wolff joins HMN as the company builds on significant momentum over the past year, expanding its national footprint and working with leading brands, entertainment companies and media partners including Coke, Disney, Starbucks, Journeys, Converse, Warner Brothers, Paramount, Spotify, Bath and Body Works and others to bring immersive content and advertising experiences to consumers at scale. HMN’s permanently installed Proto Hologram displays bring brands, characters, and creators to life in premium physical spaces, creating memorable, real-world experiences consumers can encounter up close.

HMN's network today spans 46 premium shopping centers across 25 states and delivers millions of in-real-life customer interactions monthly through premium, high-impact, owned-and-operated video inventory exclusively available through Hologram Media Network. With expansion planned across movie theaters, stadiums, retail stores and other high-traffic environments, HMN is building a national network designed to reach consumers across thousands of real-world locations.

In his new role, Wolff will lead HMN's commercial growth strategy, expanding relationships across brands, agencies and media partners while helping establish holographic media as a new component of the modern video media mix. A key focus will be making interactive 3D and IRL immersive video advertising as easy for marketers and agencies to plan, buy and execute as traditional video, giving brands a turnkey way to transform existing creative into memorable, real-world experiences.

"We’ve spent the past several years building the technology, network, and partnerships required to make holographic media a scalable advertising platform. As consumer behavior is changing rapidly, brands are telling us that just getting attention is not the bar. Today it’s all about creating a connection. We built HMN to deliver this elusive combination: premium audiences, unforgettable content experiences, and national scale," said Andrew Felts, Founder and CEO of Hologram Media Network. "Jay joining HMN represents an important next step. He understands how emerging media channels become meaningful parts of marketers’ strategies, and he brings the relationships, experience and vision to help us accelerate that transition.”

Wolff brings more than two decades of experience building and scaling businesses across digital advertising, video, commerce and emerging media. Most recently, he served as Chief Revenue Officer at KERV.ai, where he led revenue and operational growth for the AI-powered interactive and commerce video company, successfully taking the company from startup to Series B. Before that, Wolff served as Chief Revenue Officer of Varick Media and Chief Growth Officer at Boostr. As an early employee and Regional Vice President at Samba TV, he helped build the company's East Coast market and revenue organization from the ground up.

Wolff also serves as President of 212NYC, New York's leading organization for the digital advertising industry, where he works closely with senior leaders across agencies, brands, publishers and technology companies to build a better advertising industry.

This move to HMN comes as the boundaries between digital media and the physical world continue to blur. Advances in digital out-of-home, immersive technology, commerce and interactive video are giving advertisers new opportunities to bring the engagement and flexibility of digital media into real-world environments.

"I’ve spent my career at the intersection of video, technology, engagement and commerce, and I believe the physical world represents one of the most exciting next frontiers for media."
// Jay Wolff, Chief Growth Officer, Hologram Media Network

"HMN has built something genuinely different: a platform that combines the scale of a media network with the kind of immersive experience that makes people stop, engage and participate. I joined because I believe this is where the industry is going, and we have an enormous opportunity to help define what comes next," said Wolff.

At a time when AI and automation are enabling marketers to create and serve more advertising than ever before, the challenge is increasingly not simply reaching consumers, but creating experiences they actually remember.

Recent HMN campaigns bring that opportunity to life. An activation for PAW Patrol: The Dino Movie with Paramount Pictures saw children running across the mall to encounter their favorite characters and pose for photos. HMN brought a brand influencer to life on its holographic displays in partnership with Journeys and Converse, creating a new way for creators to connect with fans in real life and off the phone. This summer, HMN won a Webby Award for its work on A Minecraft Movie, in partnership with its fellow winners Warner Bros., Snapchat and creative agency Pretty Big Monster to extend an interactive campaign across its national network.

HMN is also delivering measurable audience engagement, with 47% more eyes on screen and 310% more viewers watching for at least 10 seconds relative to DOOH benchmarks, according to an analysis from HMN's 3rd party measurement partner, Quividi. Through HMN's technology, marketers can evaluate campaign reach, and engagement, bringing greater accountability to a real-world physical media investment.

// Media Contact

Hollis Guerra
Purpose Worldwide for Hologram Media Network
hollis@purposenorthamerica.com
805-403-0705

© 2026 Hologram Media Network, Inc. All rights reserved.

© 2026 Hologram Media Network, Inc. All rights reserved.

© 2026 Hologram Media Network, Inc. All rights reserved.